I’ve founded a new company, this time all by my lonesome. Depending on how you count, this is at least my sixth startup:
- Dial Info/Automated call processing - went there right out of school as a secretary, ended up as a product manager
- Infonautics - joined to run product management as about employee 30, left less than a year later after we’d gone public and grown to 150
- Destiny Software - joined Skip Shuda’s company as CEO and the 3rd employee, grew that one to $25m in sales and profitability before (oddly) closing it down post-bust and -9/11 distributing the significant cash reserves
- TurnTide - an antispam company I co-founded with David Brussin to take advantage of technology he invented at ePrivacy Group. We sold it to Symantec.
- Cuts.com - a video editing platform that I founded with Sunny Ballijipalli and Russell Holt which we later moved out west to be run by a CEO who sold it to RiffTrax.
- ClickEquations - I ran this SaaS company with a paid search management platform that started life as Commerce360, which grew out of Craig Danuloff’s PreCommerce Group.
- I’ve also been on the board or consulted with Monetate, Semprae Labs, Kerathin, FNX, ExpertPlan, and others.
The point is, I’ve done a lot of startups, but never one without a partner.
The most common question I get after speaking at entrepreneurial events is always some version of “how do I start?” and the answer is “you just do,” which isn’t very useful for people. The only thing that seems useful is to give them examples. My plan is to tell the story of my next company as it unfolds, in the same way I documented my experience as an Eisenhower Fellow in a long series of posts on my old blog. I hope that it’s useful to other entrepreneurs.